Jay Z spontaneously performs “Picasso Baby” at NYC gallery, waxes lyrical about the art of performance

On Friday night Jay Z (rest in peace hyphen) premiered his music video for “Picasso Baby,” a track off his latest album Magna Carta… Holy Grail. But it’s more than just a music video, claims the rapper. He calls it “a performance art film” as it incorporates more than just him rapping along to his rhymes. Jay introduces the clip with reflections on performance and hip-hop as art. It’s a music video/documentary hybrid, if you will.

Last month Hova took over  Chelsea’s Pace Gallery in New York City for six straight hours where he rapped “Piscasso Baby” in front of a crowd consisting of excited fans off the street as well as famous artists, actors, dancers, and performers. Mark Romanek, who previously collaborated with Jay on his 99 Problems music video, directed this eight minute video (the final two minutes or so is all credits) and shot it all using eight different cameras. Celebrity cameos include Alan Cumming, Judd Apatow, Michael K. Williams, and Wale.

It’s definitely one of the most candid and straight up fun music videos I’ve ever seen. Jay seems to be having a genuinely good time amongst his people and his high energy is contagious to the viewer. So, enjoy this performance art film music video documentary, or whatever you want to call it.

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