Tag Archives: Apple Retail

Apple constructs another architectural masterpiece in new NYC Apple Store

 

On November 14 the glass doors will open to a brand new Apple Store located in the Upper West Side.  It will be the fourth (and largest) Apple Store placed in New York City.

During today’s official announcements, Apple made it clear that “customers can now reserve their favorite Apple product” online and pick it up in-store between December 15-24.  Also, for the first time ever Apple Store employees will giftwrap “any iPod or portable Mac for just $5.”

Oh, and for all you Apple fanboys and collectors listen up: “The Apple Store Upper West Side is located at 1981 Broadway, on the corner of West 67th Street. The first 2,500 visitors to the store will receive a limited edition, commemorative t-shirt.”  Doors open at 10AM; what are you waiting for?

Be sure to check out some shots of the gorgeous Apple Store in the gallery below, courtesy of Gizmodo.

[Via Gizmodo]

Apple Store EasyPay system gets a long overdue upgrade

If you have ever shopped at an retail Apple Store you have surely noticed their transaction system.  If you are paying for an item with a credit card you simply approach an Apple employee and they can scan your item(s), swipe your credit card, and print out (and/or email) your receipt from a bulky, Windows CE-powered (oh, the irony) device called EasyPay.  In the near future Apple will transition from the old (circa 2005) EasyPay system to a brand new system that will smartly be implemented into custom-designed iPod touches.  With the help of the OS 3.0 hardware accessory support, Apple will dress the iPod touch in a large plastic case-like enclosure, complete with a barcode scanner at the top, a card reader on the side, and an extra battery.  It’s all powered by a mini USB port that’s located on the bottom of the case.  The iPod touch will run an Apple “EasyPay” application that will get the transaction process done.  And just like it’s Windows CE predecessor, customers will be asked to sign the device with–wait for it–a stylus.  Who knew such an archaic instrument would ever come in contact with an iPod touch, a modern tech beast with a multitouch screen to-boot.  But hey, it does “allows finer entry and control.”  And if you have cash, no worries; an iPod touch-equipped employee can take care of you on the spot and transfer the almost completed transaction to a nearby cash register.  It’s all about streamlining the transaction process and making things easier for the employees and customers.  And customer satisfaction is what matter most.  Those guys at Apple are forward thinkers, and I like it.

[Via Gizmodo; AppleInsider]

Microsoft Store coming to a mall near you

If you are not aware, Microsoft is planning to open its own retail stores, just like Apple has with their “Apple Store” nationwide.  Gizmodo recently picked up on leaked MS retail store plans that were included in what seems to be a legit powerpoint presentation by Lippicott, a “design and brand strategy” consultant firm.  From the looks of the images and details, a ‘Microsoft Store’ may give Apple a run for its money.  Back on July 15, this quote was picked up by Giz; Microsoft’s COO Kevin Turner: “And stay tuned, because we’re going to have some retail stores opened up that are opened up right next door to Apple stores this fall. Stay tuned, just stay tuned.”  Late last week, Giz found further information about MS’s plans about a retail chain.  “Essentially, Microsoft is taking the best elements from the Apple Store, Sony Style and other “flagship” stores. The main focuses are going to be Windows 7, Xbox, PCTV (Windows Media Center) Surface and Windows Mobile, revolving around this concept customer they call “Emily…”  One Frank Shaw left a comment on MS’s behalf, firmly stating that these plans are only concepts, and nothing more: “As a part of our process in briefing creative agencies, we shared some early prototypes and concepts of our retail store plans. No final decisions have been made. As we previously announced, we are on track to open retail stores this Fall.”  According to CNET, the first two locations of these stores will be in Scottsdale, Arizona and Mission Viejo, California.  Microsoft spokeswoman Kim Stocks: “Over a billion people use our products every day yet we don’t always have a way to directly connect with them.  We see the physical stores, as well as a consistent online experience, helping that.”  With the goal of “going global” MS will directly compete with Apple Retail stores in the near future.  There’s even a rumored “answers bar” in the works to go head-to-head with Apple’s Genius Bar.  Look after the break for Giz’s summary of the leaked powerpoint presentation and see the gallery below for the leaked in-store plans.

[Via Gizmodo here & here; CNET]

 

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