Cudder continues to support his now nine-month old sophomore release Man on the Moon II with the music video for his anthem “Mr. Rager.” The clip is directed by Jérémie Rozan, founder of the high-end fashion brand Surface to Air. Cudi collaborated with Rozan to design an exclusive limited line of leather jackets. The jackets (which are featured in the video) are now on sale at the flagship Surface to Air retail shop that just opened in NYC’s trendy section Soho. To celebrate Fashion’s Night Out, Razon (and perhaps Cudi) will be on hand at the grand opening of the store tonight where the music video will be screened for those in attendance.
DatNewCudi has the scoop: “The limited edition “thriller” style jackets retail for $1,200 and feature red quilted shoulder pads, internal red pockets, quilted lining, Surface to Air logo on buttons, zips, hot stamped logo on the leather and Red quilted shoulder pads and of course is 100% leather.” Two different vairents called “Fire Jacket” and “Champ Jacket” are part of the initial release. See pics below. And don’t pass over the violent music video above; in it Cudi takes on a fashionable gang. There’s a twist ending and a super cool blink-and-you-miss-it cameo to boot!
Update: Turns out Cudi did show up at Surface to Air last night! Hear him talk about the importance of visuals attached to his music after the break.
“Simplicity is elegance” is the theme of the forward-thinking M-Dress (or Mobile Phone Dress) from CuteCircuit. It is a silk jersey dress that doubles as a cell phone.
The M-Dress was designed after our research showed that very often phone calls are missed because mobile phones are quite awkward to carry, especially for women, that have garments with small or no pockets.To allow women to stay connected while remaining stylish, CuteCircuit designed the M- Dress. A mobile phone in its own right but built out of soft circuitry.
A SIM card is inserted into a tiny slot located behind the dress’ label. The antenna resides in the dress hem. The dress uses “special gesture recognition” to answer a phone call; simply raise your hand to your ear and the call picks up and drop your hand to your side to tell the built-in sensor to end the call. It’s that simple, really. “It doesn’t make you look completely crazy like the Bluetooth-earpiece people,” says designer Francesca Rosella. “You don’t have anything in your hand, but you at least look like you might be holding a phone.” True dat. Since there is no user interface or dial pad, the dress can only be programmed to call one number. It can, however, receive calls from anyone. “It’s not meant to wear every day, Rosella explains. “It’s for a special evening when you don’t want to be bothered carrying all of your plastic boxes.”
The M-Dress is coming “soon” and a price point has yet to be disclosed.