Tag Archives: Pilobolus

OK Go teams with dance troupe & Google to get interactive in latest music video

Viral video masters of alt-rock band OK Go have gone the distance (yet again) to create a masterful music video. And this time it’s interactive! OK Go has partnered with dance troupe Pilobolus and Google to form a music video for “All Is Not Lost,” a cut off their 2010 studio album Of the Blue Colour of the Sky. The four-piece band and the dance troupe have created a visually memorizing clip in which they dance around in synchronized fashion atop a glass, see-through surface. If you watch the regular music video in YouTube, you’ll see the bodies contort into all kinds of shapes and letters. If you’ve got Google Chrome installed, however, you’ll want to watch the interactive version of the video from within that browser. Thanks to the power of HTML5, viewers can type in a message prior to watching the video and during it you’ll see the contortionists perform the message! Additionally, the video will play in a myriad of open browser windows and they will move around and open and close at will; the experience is not unlike Arcade Fire’s experimental video “The Wilderness Downtown.”

Click here to initiate the interactive version of “All Is Not Lost.” Browse the gallery below to check out some behind-the-scenes pictures from the set.

[Images via NYT]