Tag Archives: advertisement

PlayStation Move spot takes a couple jabs at Wii, Project Natal

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Sony’s advertisement go-to guy Kevin Butler is back, this time from the future where PlayStation Move is a huge success.  The commercial is filled with mockery against Nintendo’s Wii motion (in)capabilities: “You’ve got the controller and a camera with microphone working together to give you total control over your gaming experience.  Not just like this [he moves his hand side-to-side in 2D space] but this way too [he makes a forward-moving jab in 3D space].  Because real boxers to hit like this [he humorously flails his arms in front of his chest].”  He also makes sure to troll Microsoft’s upcoming, controller-less Project Natal: “PlayStation Move is not only crazy precise, its also got what we in the future call buttons, which turn out to be pretty important to those handful of millions of people who enjoy playing shooters and platformers, or, well, anything that doesn’t involve catching a big red ball.”  Oh, it’s on.

[Via Kotaku]

Rhys Darby shines in new HP ‘Let’s Do Amazing’ ad campaign

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Rhys Darby of Flight of the Conchords fame (he played Bret & Jemaine’s boss Murray) stars in HP’s latest ad campaign.  The $40 million “Let’s Do Amazing” ad campaign includes a series of commercials that appear to reintroduce the HP brand to consumers in a new, different, and quite humorous way.  Dr. Dre lends a helping hand, making sure to promote his Dre Beats line of headphones and HP laptops.  Look after the break for a second commercial.

UPDATED: You’ll find all the current HP “Let’s Do Amazing” commercials featuring Rhys Darby, plus an interview with the FOTC alum and the “Internal Launch” video, after the break!

[Via Engadget]

Continue reading Rhys Darby shines in new HP ‘Let’s Do Amazing’ ad campaign →

This year’s Super Bowl is now the most-watched show in U.S. history

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On Sunday Super Bowl XLIV was crowned the most-watched show in U.S. history.  Averaging 106.5 million viewers, this year’s Super Bowl dethrones M*A*S*H, the previous record holder that garnered 106 million viewers during its two-hour series finale in 1983.  M*A*S*H star Alan Alda has this to say about the loss of such a coveted record: “I’m happy for New Orleans. I want to see that city come out first in every way that it can, even if it means giving up a record that M*A*S*H held for a long time.”  With M*A*S*H out of the way, TV viewers and analysts now have Super Bowl XLVI as a new comparison to look at when discussing most-watched television programs.

In related Super Bowl news…want to know which ad people liked most?  According to the USA TODAY ad meter, Snickers’ ad with Betty White and Abe Vigoda getting pushed around in the mud playing football earned the top spot.  The ad meter panel gave the Snickers commercial a rating of 8.68 out of 10.  Lesson learned?  People like watching old people playing rough sports.  Missed out on the commercials?  Check out a bunch of ’em here.

[Via NYT; AC]

Super Bowl XLIV commercials

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Overall I found this year’s collection of Super Bowl commercials to be stale.  Super Bowl commercials are supposed to be top notch, big budget, and make you fall over laughing by surprise.  In fact, there are some people out there who watch the Bowl just for the commercials.  The smorgasbord of reusable ads from GoDaddy and the beer companies simply didn’t cut it this year.  Anyhow, I’ve collected this year’s favorite ads and pasted them below.  At least Megan Fox was featured in one of them!

Motorola, featuring the Motorola Devour with MOTOBLUR w/ Megan Fox

Bud Light, autotune with T-Pain

Look after the break for more Super Bowl commercials, including those from Vizio, Bud Light, Snickers, Doritos, Audi, Coke, FLO TV, Cars.com, Intel, and Google. Continue reading Super Bowl XLIV commercials →