It speaks volumes about Apple’s iPod division that Tim Cook’s company decided to roll out a new version of the iPod touch in a press release as opposed to dedicated stage time to it at a public event. The ubiquitous iPhone and its tablet counterpart the iPad play music and so much more, making the iPod touch, nano, and shuffle more obsolete than ever. Still, Apple is keeping its iPod line alive with refreshed innards and a splash of new colors.
First and foremost, the new, sixth-generation iPod touch packs the same A8 processor found inside the powerful iPhone 6. This boosts the music player’s graphics performance 10x and CPU performance 6x, it brings a 64-bit architecture to the device, and it supports Metal, Apple’s technology for developers that helps them make more immersive games. Additionally, the new touch also includes the M8 motion coprocessor for enhanced fitness tracking. *Note: TechCrunch reports that the A8 processor is slightly underclocked inside the touch (1.1GHz versus the iPhone 6’s 1.39GHz), likely to conserve battery life and keep prices down.
The cameras have also been upgraded on the touch. Around the back, the iSight Camera now sports an 8-megapixel sensor (up from 5 before). It supports slo-mo video recording in 720p HD at 120 fps, burst mode, time-lapse video, and high-resolution panorama shots. The updated front-facing FaceTime HD Camera also supports burst mode, plus improved HDR, face detection, and exposure control. Elsewhere, users will notice up to 3x faster WiFi speeds thanks to 802.11ac support; Bluetooth 4.1 is also on board.
The new iPod touch, which comes preloaded with iOS 8.4 and the new Music app with access to Apple Music, starts at $199 for the 16GB model. For another 50 bucks you can get it with 32GB of memory. 64GB and 128GB models are also available at $299 and $399, respectively. The largest model is exclusive to Apple retail and online stores. The new colors match the iPhone & iPad lineups; there’s space gray, silver, and gold, for starters, plus vibrants options in pink, blue, and (PRODUCT)RED. The 16GB iPod nano ($149) and 2GB iPod shuffle ($49) also received the same coat of new colors. All iPods are available to ship today.
Enjoy ’em while they last. As the iPhone, iPad and even the new gadget on the block, the Apple Watch, continue to cannibalize the market with their never-ending feature sets, the iPod’s future remains murky.